Dubai Metaverse Assembly 2022
 
The Dubai Metaverse Assembly is a global event bringing together regional and international experts in Dubai to shape the future of the metaverse and explore its promise and potential applications.
 
Starting with the fundamental element of all things digital—the pixel—we crafted a dynamic exhibition stand design and experience that bridged the physical and virtual worlds. This innovative space allowed exhibitors to showcase the latest technology and innovations related to the metaverse.
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Held over three days at Emirates Towers and the Museum of the Future, the event featured numerous talks and workshops, exploring the vast possibilities of the metaverse.

This project was designed and executed by the experiential design department at VMLY&R Dubai - (Safwan El Roufai - ME EVP | Karen Azzi - Project Manager | Jude Al-Amin - Creative Lead | Sandra Sarkissian - Experiential Designer & Art Director)